| Location Selection by FANP Approach | |
|---|---|
| 學年 | 100 |
| 學期 | 2 |
| 出版（發表）日期 | 2012-07-01 |
| 作品名稱 | Location Selection by FANP Approach |
| 作品名稱（其他語言） | |
| 著者 | Lee, Yun-Huei |
| 單位 | 淡江大學企業管理學系 |
| 出版者 | Suisse: Societe de Physique et d'Histoire Naturelle de Geneve |
| 著錄名稱、卷期、頁數 | Archives des Sciences 65(7), pp.281-297 |
| 摘要 | This study applies fuzzy analytic network process (FANP) approach to identifY the most appropriate locations for 2nd-tier cities relative to multinational biotech pharmaceutical enterprises' market expansion. The most important finding shows that the most suitable 2nd-tier city for multinational enterprises (MNEs) is Chengdu. Also, the weighted calculations present the three most important criteria affecting the location selection ofFOI for second-tier cities: number of hospitals, competition with MNEs, and the availability of skilled human resources. |
| 關鍵字 | |
| 語言 | en |
| ISSN | 1661-464x 0003-9705 |
| 期刊性質 | 國外 |
| 收錄於 | SCI |
| 產學合作 | |
| 通訊作者 | Lee, Yun-Huei |
| 審稿制度 | 否 |
| 國別 | CHE |
| 公開徵稿 | |
| 出版型式 | ,電子版,紙本 |
| 相關連結 |
機構典藏連結 ( http://tkuir.lib.tku.edu.tw:8080/dspace/handle/987654321/98230 ) |
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