期刊論文
| 學年 | 97 |
|---|---|
| 學期 | 1 |
| 出版（發表）日期 | 2009-01-01 |
| 作品名稱 | Work Experience Effect on Idolatry and the Impulsive Buying Tendencies of Adolescents |
| 作品名稱（其他語言） | |
| 著者 | Niu, Han-jen; Wang, Yau-de |
| 單位 | 淡江大學管理科學學系 |
| 出版者 | San Diego: Libra Publishers, Inc. |
| 著錄名稱、卷期、頁數 | Adolescence 44(173), pp.233-243 |
| 摘要 | The interrelationships of three issues relevant to adolescents are the focus of this study, namely, work experience, idolatry, and impulsive buying. Many young people work at some time during their years at high school, which is part of the process of socialization in terms of both thinking and behavior. Idolatry is a common phenomenon among adolescents, and is the way adolescents develop their own values and ideals. Marketers have long recognized the significance of impulse buying, but most studies focus on adult consumers. The purpose of this study was to examine the part-time job effect on idolatry and impulsive buying tendencies of 13- to 20-year-old Taiwanese adolescents. A survey of 337 high school and college students was conducted and results indicate that it has a moderating effect. |
| 關鍵字 | |
| 語言 | en |
| ISSN | 0001-8449 |
| 期刊性質 | 國外 |
| 收錄於 | SSCI |
| 產學合作 | |
| 通訊作者 | Niu, Han-jen |
| 審稿制度 | 是 |
| 國別 | USA |
| 公開徵稿 | |
| 出版型式 | 紙本 |
| 相關連結 |
機構典藏連結 ( http://tkuir.lib.tku.edu.tw:8080/dspace/handle/987654321/50392 ) |