期刊論文

學年 110
學期 2
出版（發表）日期 2022-05-04
作品名稱 Corporate social responsibility, social optimum, and the environment-growth tradeoff
作品名稱（其他語言） 英文
著者 Juin-Jen Chang, Jhy-Hwa Chen and Ming-Fang Tsaic
單位
出版者
著錄名稱、卷期、頁數 Resource and Energy Economics 69, 101311
摘要 This paper examines the implications of environmental corporate social responsibility (CSR) for the environment-growth tradeoff and social optimum in a dynamic general equilibrium growth model. We show that environmental CSR activity loosens the tradeoff between the environment and growth, but it cannot achieve the social optimum. Firm participation in environmental CSR induces the perceived CSR of green consumers and increases their willingness to pay. Because the environmental CSR promotes more consumption and increases growth, the environment-growth tradeoff loosens up in the competitive equilibrium. However, to translate the CSR perceived benefits into their profits, firms need some degree of monopoly power to set their prices to capture the stronger demand. CSR is thus promoted as a marketing strategy to help companies achieve their competitive advantage, and becomes a way of product differentiation in the environment of monopolistic competition. Since monopoly power serves as a catalyst, CSR alone cannot achieve the first-best optimum in terms of the environment and growth by fully removing the distortions caused by market imperfection.
關鍵字 Corporate social responsibility;Environment-growth tradeoffS;ocial optimum
語言 en
ISSN 09287655
期刊性質 國外
收錄於 SSCI EconLit CSSCI Scopus
產學合作
通訊作者 Juin-Jen Chang
審稿制度 是
國別 USA
公開徵稿
出版型式 ,電子版,紙本