會議論文
| 學年 | 111 |
|---|---|
| 學期 | 1 |
| 發表日期 | 2022-08-03 |
| 作品名稱 | Strategic operational response to COVID-19: The case of the Taiwanese hotel industry |
| 作品名稱（其他語言） | |
| 著者 | Yoo Ri Kim; Shih-Chuan Lin |
| 作品所屬單位 | |
| 出版者 | |
| 會議名稱 | 2022 Annual International CHRIE Summer Conference |
| 會議地點 | Washington, USA |
| 摘要 | In response to the COVID-19 outbreak, hotels have taken different strategic operational action to recover from the crisis. Hotels have cut expenditures, terminated employee contracts and, changed operational patterns to survive from this sheer devastation that the pandemic have caused the hospitality and tourism industry. This study investigates the importance of F&B operations on hotel productivity changes using the control function estimations, in response to COVID-19, applying the case of the Taiwanese hotel industry. Using regression discontinuity design analysis, first, the study finds significant causal impact of COVID-19 travel restrictions on hotel revenue, especially for the rooms department. Second, using the control function methods, findings show that F&B operation is a more efficient strategy to recover the hotel productivity and revenue from the pandemic. This research provides insights on how hotels can reallocate their operational resources in response to crises. |
| 關鍵字 | Total factor productivity;production function estimation;control function methods;hotel industry;regression discontinuity design |
| 語言 | en_US |
| 收錄於 | |
| 會議性質 | 國際 |
| 校內研討會地點 | 無 |
| 研討會時間 | 20220803~20220806 |
| 通訊作者 | Shih-Chuan Lin |
| 國別 | USA |
| 公開徵稿 | |
| 出版型式 | |
| 出處 | |
| 相關連結 |
機構典藏連結 ( http://tkuir.lib.tku.edu.tw:8080/dspace/handle/987654321/122784 ) |