期刊論文
| 學年 | 109 |
|---|---|
| 學期 | 1 |
| 出版（發表）日期 | 2020-09-24 |
| 作品名稱 | The development and validation of an instrument for measuring market demand factors associated with sports training tourism for sports teams |
| 作品名稱（其他語言） | |
| 著者 | Fong Jia Wang; Kim Wai Raymond Sum; Chun On Johnny Wong; Chih Fu Cheng |
| 單位 | |
| 出版者 | |
| 著錄名稱、卷期、頁數 | Asia Pacific Journal of Tourism Research 26(1), p.30-43 |
| 摘要 | Training camps or exchange visits offered to schools and sports clubs in various team sports have attracted considerable attention in terms of their commercial value. The purpose of this study was to construct, develop and validate a Scale of Market Demand (SMD) associated with overseas sports training program. Based on the literature review, four factors were identified that may influence the decision of sports teams to participate in overseas sports training programs. The instrument appeared to be reliable and valid to measure the market demand of sports training tourism. |
| 關鍵字 | Instrument development;market demand;sports training tourism |
| 語言 | en |
| ISSN | 1741-6507 |
| 期刊性質 | 國外 |
| 收錄於 | SSCI |
| 產學合作 | |
| 通訊作者 | |
| 審稿制度 | 是 |
| 國別 | GBR |
| 公開徵稿 | |
| 出版型式 | ,電子版 |
| 相關連結 |
機構典藏連結 ( http://tkuir.lib.tku.edu.tw:8080/dspace/handle/987654321/119909 ) |