期刊論文
| 學年 | 99 |
|---|---|
| 學期 | 2 |
| 出版（發表）日期 | 2011-06-01 |
| 作品名稱 | A hybrid ANP model in fuzzy environments for strategic alliance partner selection in the airline industry |
| 作品名稱（其他語言） | |
| 著者 | Liou, James J.-H.; Tzeng, Gwo-Hshiung; Tsai, Chieh-yuan; Hsu, Chao-Che |
| 單位 | 淡江大學運輸管理學系 |
| 出版者 | Amsterdam: Elsevier BV |
| 著錄名稱、卷期、頁數 | Applied Soft Computing 11(4), pp3515-3524 |
| 摘要 | Strategic airline alliances are an increasingly common strategy for enhancing airline competitiveness and satisfying customer needs, especially in an era characterized by blurring industry boundaries, fast-changing technologies, and global integration. Airlines have been very active in utilizing this form of strategic development. However, the selection of a suitable partner for a strategic alliance is not an easy decision, involving a host of complex considerations by different departments. Furthermore the decision-makers may hold diverse opinions and preferences arising due to incomplete information and knowledge or inherent conflict between various departments. In this study fuzzy preference programming and the analytic network process (ANP) are combined to form a model for the selection of partners for strategic alliances. The effects of uncertainty and disagreement between decision-makers as well as the interdependency and feedback that arise from the use of different criteria and alternatives are also addressed. This generic model can be easily extended to fulfill the specific needs of a variety of companies. |
| 關鍵字 | Strategic alliance;Fuzzy preference programming;Analytic network process (ANP);Airline industry |
| 語言 | en |
| ISSN | 1568-4946 |
| 期刊性質 | 國外 |
| 收錄於 | SCI SSCI EI |
| 產學合作 | |
| 通訊作者 | Tzeng, Gwo-Hshiung |
| 審稿制度 | |
| 國別 | NLD |
| 公開徵稿 | |
| 出版型式 | 紙本 |
| 相關連結 |
機構典藏連結 ( http://tkuir.lib.tku.edu.tw:8080/dspace/handle/987654321/62096 ) |